You own the brand.
We run it across Europe.
K6 sells your brand on Amazon, bol.com, Allegro and Kaufland. Your stock ships to our warehouse in Rotterdam, we run everything in the plan we set together, and you invoice one Dutch partner.
- You send stock
We tell you which products to send, and in which quantities. It stays your property on our shelves.
Carried byBrand owner - K6 runs the plan
Listings, advertising, pricing, stock and customer service.
Carried byK6 - You invoice one partner
Ownership passes to K6 the moment a unit sells — that is when you invoice us. One Dutch counterparty, no marketplace logins.
Carried byBrand owner → K6
- 22country storefronts
- 4marketplaces, own accounts
- 2018selling since
- Amazon SASpartner programme
Four marketplaces, operated directly.
Own seller accounts on each, run from Rotterdam. Storefronts are counted from shipped orders, not from where an account could sell.
- Amazon NL · BE · DE · PL · FR · IT · ES · SE · UK · IE 10storefronts
- bol.com NL · BE 2storefronts
- Allegro PL · CZ · SK · HU 4storefronts
- Kaufland DE · AT · PL · CZ · FR · IT 6storefronts
- NL: Amazon, bol.com
- BE: Amazon, bol.com
- DE: Amazon, Kaufland
- AT: Kaufland
- PL: Amazon, Allegro, Kaufland
- CZ: Allegro, Kaufland
- SK: Allegro
- HU: Allegro
- FR: Amazon, Kaufland
- IT: Amazon, Kaufland
- ES: Amazon
- SE: Amazon
- UK: Amazon
- IE: Amazon
Shipped orders January–July 2026 · measured in K6’s own software
Three moves. The rest is ours.
A percentage of the revenue we make for your brand. We earn when your brand sells, and not before.
| Responsibility | Brand owner | K6 |
|---|---|---|
| Sending stock | Brand owner | plans it |
| Ownership before sale | Brand owner | Not K6 |
| Listings and content | Not the brand owner | K6 |
| Advertising | Not the brand owner | K6 |
| Pricing and stock | Not the brand owner | K6 |
| Customer service | Not the brand owner | K6 |
| Marketplace problems | Not the brand owner | K6 |
| EU entity | Not the brand owner | K6 |
| VAT registrations | Not the brand owner | K6 |
| Marketplace accounts | Not the brand owner | K6 |
| Ownership after sale | Not the brand owner | K6 |
| Invoicing | Brand owner | receives |
Not a classic agency.
Most outside help works inside your marketplace accounts, and the EU entity, the VAT registrations, the logins and the seller tickets stay on your desk. K6 sells through its own accounts instead — no EU company, no VAT numbers, no marketplace registrations on your side.
Selling from outside the EU? How brands enter Europe through K6
| What sits where | Classic agency | K6 |
|---|---|---|
| Sells through | Your accounts | Its own accounts |
| EU entity | You | K6 |
| VAT registrations | You | K6 |
| Seller logins | You | K6 |
| Marketplace tickets | You | K6 |
| Your counterparty | Every marketplace separately | One Dutch partner |
Brands already selling with K6.
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Suboro
-
Trafo
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Nishman
Enrolled in Amazon Strategic Account Services, Amazon’s own partner programme
“Working with K6 Trading has been a real pleasure. They're sharp, data-driven, and truly understand how to scale on Amazon. Few sellers I work with grow as fast or as strategically.”
Built to carry responsibility.
K6 built its own operating software. Sales, stock, prices, advertising and profit for every brand sit in one working view, watched daily by the team that acts on it.
- One view, every marketplace
- What needs attention, ranked
- A person stays responsible
Show us the brand. We’ll show you the next move.
The Brand Review is free and written. Send your product range and where you sell today; within five working days you get a verdict — which marketplaces fit, what the margin picture looks like, and what we would do first. If the answer is no, the review says no.
- Free
- Written
- Five working days